SIXTY HOURS ($130,000 – $150,000+)
- Jul 19
- 3 min read

At 5 a.m. on May 26, 2013, a rogue swell flipped the tugboat Jascon-4 off the coast of Nigeria. Cook Harrison Okene was in the washroom when it happened. Water exploded through the corridors. Then silence.
The boat sank 30 meters and settled upside down. Okene felt his way through flooded, pitch-black corridors into a small cabin where … inexplicably, a four-foot air pocket had formed against the ceiling.
For 60 hours he sat there in freezing water, breathing air slowly turning toxic. No food, no water, no idea if help was coming. The shipping company had already written the crew off and sent divers down for bodies. One diver, groping through the dark, felt a hand grab his arm – and instead of clawing, it patted him gently. Two men each expecting a corpse realized the other was alive.
Sixty hours at depth meant surfacing him fast would've killed him with nitrogen. So, the divers sealed him in a rescue bell and decompressed him slowly over two more days before he saw daylight.
He was the sole survivor. What does this have to do with Match and Fable’s latest role?
Nothing at all!
That said, while you’re here … Jeanne Agius and Woody have partnered with one of Canada's fastest-growing franchise brands to recruit a Vice-President, Franchise Development.
The client is one of Canada's fastest-growing franchised restaurant brands, with an established national footprint and ambitious plans for continued expansion across North America.
To support this growth, they are looking for a strategic and commercially driven VP to lead new market expansion across Canada and the USA. This is a highly visible executive role responsible for developing the franchise growth strategy, identifying the right markets, attracting exceptional franchise partners, and leading every stage of development from site selection through to grand opening.
This opportunity is ideal for someone who combines strong franchise development expertise with a deep understanding of restaurant real estate, construction, unit economics, and multi-unit growth.
POSITION: VP, FRANCHISE DEVELOPMENT
LOCATION: GREATER TORONTO AREA
RESPONSIBILITIES:
· Develop + execute the North American franchise growth strategy, delivering annual expansion targets.
· Lead franchise recruitment, qualification, and approval across Canada and the USA.
· Drive market selection, site approval, lease negotiations, and restaurant development.
· Oversee new restaurant openings from site acquisition through construction and launch.
· Evaluate development opportunities using strong financial and unit economic analysis.
· Build scalable franchise development processes, reporting, and performance metrics.
· Partner with executive leadership to deliver sustainable, profitable network growth.
· Lead and develop the franchise development, real estate, and project management functions.
REQUIREMENTS:
· 10+ years’ leadership experience in franchise development, restaurant development, or commercial real estate.
· Proven success growing franchised QSR, fast casual, cafe, or multi-unit restaurant brands.
· Strong expertise in franchise recruitment, market planning, site selection, and lease negotiations.
· Experience leading projects from franchise award through restaurant opening.
· Commercially astute with a strong understanding of unit economics and development finance.
· An influential leader with excellent negotiation, relationship management, and decision-making skills.
· Able to travel regularly throughout Canada and the United States
REMUNERATION:
BASE SALARY: $130,000 – $150,000
OTHER: performance bonus + health benefits + mileage + vacation + career growth
INTERESTED? There are 3 things we’ll need from you;
1. Send your resume to Jeanne Agius at jagius@matchfable.com.
2. Ensure subject line of your email reads; SIXTY HOURS – 19G26MF
3. In a short email … tell Jeanne how your experience fits.
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